What Separates Visionefx from other web design companies?
Every so often I am asked the following questions by prospective new clients; What makes our web design services different
from other companies? What sets us apart?
I have created a '12 point check list' of what to ask and what to consider
when shopping for web design and database services.
1) Question -
“Do
you have a portfolio area of ‘live websites’ demonstrating
your creative web design shills and your technical web development
skills?”
Every web design company exhibits
their own unique style and execution. At Visionefx you may
view up to +90 client
websites, live and online. Afterwards ask yourself, “Do
you like what you see?” Over time we have found
that clients ultimately chose our company for the quality
and uniqueness
of our web site designs.
2) Question
- “I already
have a website and would like to have it redesigned.’
Do you have any before and after examples of websites redesign
work performed?”
In our ‘Website
Redesign’ section you may view up to +30 live examples
of what a website looked like prior to it's redesign. Many
Visionefx clients request a website
redesign simply because their business has grown due in
part to the increased business garnered from their website.
Some of our clients are now on their 3rd website redesign,
simply because their business has grown so quickly.
3) Question
- “Do
you have a formal process for your web development process
and will I be allowed to view the website before my site goes
live?' I want to be sure that I am completely satisfied with
the end product?”
Yes! We have a 'time-tested' and 'proven
web development methodology' to insure a successful and timely
launch of your website. We maintain a webpage for websites
in development. This provides a quick and easy way for
our clients to find the link to their website while in development.
Our formal
design-development process is as follows.
In preparation for web production we will maintain
communication with you via onsite meetings, E-mail, phone,
live web site visuals and,or Instant Messenger during the
preliminary production
stages for your review and approval the following;
A. Web Concepts – We share, brainstorm, discuss views and ideas with you to firm up the interface and creative
direction of your website.
B. Keywords and Search Phrases – We research and
review keywords and search phrases using several tools and methods to ‘search engine optimize’ your web site.
C. Wire frame – We develop
diagrams or wire frames to establish your primary navigation, to establish a roadmap in developing your web site framework.
D. Design Comprehensives – We build website comprehensives for your review, to establish the
look, feel and style of your web site.
E. Website
HTML, ASP build-out - After your approval of the design
comprehensives we start the web coding (HTML/ASP/ASPX). We
will provide you a live I.P. or web address where you may
view your website in production. Our clients are free to test
their websites for speed, content, browser compatibility and
operating system compatibility (PC) and MAC OS).
4) Question
- “Do you
have experience building websites for multiple industries,
products or services.’ Can you build a website custom
tailored to my business type or brand?”
At Visionefx you may sort through +15 web
business categories containing 120 websites
representing business categories from A to Z to include;
Allergy-Asthma, Architecture, Appellate, Arts, Antennas, Authors, Autos, Advertising, Banks, Bariatrics, Beauty, Boats,
Brokers, Builders, Business, Boutiques, Cancer, Career Services, Churches, Commercial, Communications, Construction, Court, Clubs, Credit, Directories, Ecommerce, Education, Electric,
ENT, Gastroenterology, Graphics, Gun-Pawn, HVAC, Industrial, Investor, Kids, Leadership, Library, Marketing, Marine, Medical, Ministry, Non-Profits, OB/GYN Group, Oncology, Orthopedics,
Painting, Plumbing, Probation, Propellers, Political, Property Management, Public Relations, Real Estate, Recycling, Rentals, Retail, Seafood, Sheet metal, Spa, Training, University,
Weddings and everything in between.
We also have 100 additional design
concepts not linked or displayed in our web site per NDA’s
(non-dis-closure agreements) with ad agencies and corporate
clients. These websites may be viewed upon special request.
We also design and develop websites for non-profits, higher
education institutions and city, state and the federal government.
5) Question
- “Will
you create a unique one-of-a kind web design for my business
or do you use
pre-purchased
web templates for
modification?”
Each and every one of our designs
have been customized and branded from scratch in Photo Shop.
Each web design concept is branded to a clients specific business
or service. This part of our formal web design process described
in sec. 3D. At Visionefx we also post designs
‘in progress’ and galleries of ‘finished’
designs. You may browse up to 500 unique and customized
designs on our web site.
6) Question
- “Do
you have experience building database driven websites, CMS
websites and ecommerce websites?”
Visionefx is primarily a .NET shop
SQL 2000/ 2005/ 2008, although we do provide PHP MySQL database
driven websites upon special request. We have posted online
database
case studies for many of the custom
database websites that we have developed.
IMPORTANT NOTE: Don't be fooled buy a web design company 'pretending'
to be a 'full service web development company'. Many web designers
purchase pre-developed, off-the-shelf databases and resell
these to unsuspecting customers.
The end result is an unstable database that generates pages
that cannot be found by search engines and cannot be modifed
to grow with your business.
At Visionefx we have in-house programmers who write
and develop programming code, customized to your database/web
site needs.
Our website also features an ecommerce
website design section where you may see and visit live
ecommerce websites we have developed. If you are just starting
out we will advise you the best route to take when considering
ecommerce. If you are a seasoned pro, we will help you take
your ecommerce application to the next level.
7) Question
- “Will
you help you to maintain or grow our website?”
Since we opened our doors in 2000 we have been performing website
maintenance, online marketing and search engine optimization, graphic design and other related creative marketing task for clients who have contracted with us to be their ‘virtual
webmaster’.
For the ‘Do-it-yourself-crowd’ we also build our web sites so you will be able to maintain your own website, change or add text and photos using the inexpensive web editing
software, Adobe Contribute.
We tell our clients, ‘We
are here for you over the long haul.’
8) Question
- “Can you
build a website that is search engine friendly.’ Do
you understand search engines; can you demonstrate real-time
results?”
Short answer is a resounding YES.
If someone ‘Googles’ for your services or products it is best to appear on the first page for any search query.
Same is true for results on Yahoo, MSN, AOL and Ask.com. We use Google as a benchmark because it is the most difficult search engine in which to achieve good ‘SERPs’.
(Search Engine Ranking Position)
Below is a small sampling of what we have achieved for national,
regional and local search results.
On Google search nationally (Allergy Asthma Doctors)
Our client 'allergydocs.net' is 1st page position 6 and 7 on the page 1
Search regionally (Allergy Asthma Doctors Virginia) they are position 1 and 2 page 1
On Google search regionally (Virginia Cancer Centers), our client VOA is position 2, page 1
Search regionally (Medical Oncology Virginia), our client is position 1, page 1 .
On Google search nationally (political consulting firm) our strategic business partner is position 1, page 1.
Bottom line, "No matter
how nice a website you have --- if no one can easily find
you on page 1 or 2 in the search engines you might as well
have built your website in the middle of the woods."
9) Question
- “Can you
provide web content, or help to write your copy?”
Visionefx has established a strategic partnership with Rourk
Public Relations. In today’s online market place it has become imperative for a website to communicate creatively as well as be grammatically correct.
From the creative point of view, your web copy or text must clearly convey your message to your visitors. From the search engine optimization (SEO) perspective, professional level
copywriting yields ‘professional level search engine ranking’.
Visionefx and Rourk Public Relations
have joined forces in order to provide our clients a top-notch
Internet Presence from start to finish.
10) Question
- “Do you
provide references or letters to underscore the reputation
of your company?”
Every live website contained in our live portfolio contains contact forms, email addresses and phone numbers, all available to anyone to inquire about our performance and reputation 24/7. We also provide 10 to 12 referrals in our web design
RFP’s (Requests for Proposals)
Additionally Visionefx was featured in INSIDE BUSINESS, June 2007 as listed as one of the Top
Web Development Companies in Hampton Roads, Virginia 2nd year in a row.
We are listed in the Virginia
Beach Economic Development Business Directory NAICS code:
541511 and we are also the proud recipient of Verizon
Superpages 5 Star Rating.
Also See our client reviews on Google! Visonefx
Google Reviews
Our clients have always been our most important source
of referrals!
11) Question
- “Does
your price include hosting and registering my domain name?”
In most cases your typical web hosting
cost will range from $108.00 to $143.00 per year. We strongly
advise that you obtain your own web
hosting and a domain
name (this is your website address). We emphasize that
you never put your domain name and hosting in control of
a 3rd party. Any web design company offering hosting
or domain name registration is simply re-selling these
services as a commissioned 3rd party provider.
We will help to walk you through this process and refer
you to the best
web hosting and domain
registration services
available.
In time your website and domain
name will
accrue value. Consider that 73% of all registered domain
names are not live, but have been bought up by squatters.
A number of years ago yellowpages.com was sold by a group
of attorneys who owned the name for several million dollars.
Even if your domain name is joebobsmith.com, it will still
accrue value. The longer a website and domain name is live,
the more valuable it will become.
Why? Overtime
your domain name and site gets linked and stored in the cache or databases of directories, search engines and other websites. ‘Squatters’ by up these expired
sites and domains and place ‘Google Ads’ or some other revenue generating service on these web pages.
Guard
and protect your domain name.
Treat
your domain name, as if it were your driver’s
license.
Case in Point.
I cannot count the number of times
when a client has told me that 'a friend' or 'freelancer'
set up their web hosting plan, now they have left town (or
no longer a good friend). This happens all the time.
You
have little or no recourse when this happens. In short, over
time your domain name and website will become valuable to
you and your
business. Guard it well.
12) Question - “What
are some of your largest and smallest clients' what are the
typical cost ranges for large and small business websites?”
While we have the capabilities to do Fortune 100 level
work, our focus is progressive small to mid-size businesses
(SMBs - $50K to $50MM). Our quality, price points, breadth
of experience and level of personal attention is a perfect
match for businesses seeking a full service digital media
agency.
Some of these prestigious clients include; The Atlanta University Library, Bay Creek Golf and Resort Properties, LTD Hotel
Management Developers, KIS Computers, Tidewater Recycling, Corporation, Wilbanks Smith and Thomas, United States District Court and many more. Typically these sites range in starting
price from $7,500k to $25,000k.
Our small business clients include professional home based businesses, small offices and small retail websites ranging from $2,800 to $5,700.
Now that you have done your home work, consider that your website is one of the most powerful adverting vehicles that you have in your marketing arsenal.
It
is your 24/7 store front that is never closed.
A website is a compilation of video, television, radio and print all rolled into one very powerful advertising package. You have less than 5 seconds to communicate your online message before your visitor moves on to a more interesting website.
Visionefx associates have an extensive background in animation, graphic design and NY agency level advertising.
We understand communication and technology!
The World Wide Web is growing at a break neck pace it is essential for you to be proactive in growing and attending your web site to stay ahead of the competition.
We are here to help you achieve a
powerful Internet Presence,
Powerful
Sites, for Predatory
Markets.
About the Author
Ricardo Vidallon is company owner and creative designer for http://www.visionefx.net |